A commercial enterprise blog (b-blog) is a weblog of posted, inFormal on-line articles which are both covered in a company’s Internal communications machine (Intranet) or published at the Internet for the Public to examine.
Business blogs use a more Private tone than company Websites and are often used for public Relations Functions.
A business weblog will also be referred to as a company blog or corporate Web log.
There are important varieties of enterprise blogs: inner and external.
An External Business weblog creates content that is much like a press launch, only much less formal. Business blogs also tend to be up to date often with well timed statistics.
An inner enterprise blog generally uses RSS Feeds to promulgate content material to employees. Internal blogs are often used to sell employee participation and discussion, to foster a experience of Network and to direct communication among various Layers of a company.
Business blogs have the advantage of providing a glimpse into the internal workings of a agency that might not be determined on its company internet site. Whether business blogs are external or inner, they are a familiar a part of the company international.
According to a have a look at posted in January 2011 by the Center for Marketing Research at the University of Massachusettes Darthmouth, 50 percentage of Fortune 500 corporations maintained a weblog in 2010. External blogs might also describe new services or products or respond to customer questions and criticisms.
When we refer to b-blog as an acronym of Business Blog, we mean that b-blog is formed by taking the initial letters of each significant word in Business Blog. This process condenses the original phrase into a shorter, more manageable form while retaining its essential meaning. According to this definition, b-blog stands for Business Blog.
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